Latest Gionee X-series smartphone, Gionee X1s, has been launched into the Nigerian market, ahead of the Black Friday sales on November 24.
The smartphone, which was unveiled by the Chief Executive Officer of Gionee, Mr. Chen Lei, in Lagos, was presented to Gionee’s Brand Ambassador, Oluseyi Joshua, popularly known as ‘Seyi Shay’.
According to the Marketing Director, Gionee Nigeria, Mr. Somoye Habeeb, Gionee always tries to move ahead of time, which was what prompted the launch of the smartphone, ahead of the Christmas Black Friday sales.
He stated that the smartphone was introduced to bridge the gap between the high-end and the low-end people.
Habeeb described the smartphone as a ‘mid-range gadget’ because its price was relatively low as compared to other devices, which possessed the same features with the smartphone.
The X1s combines IR remote and flash together, which is able to control devices at home.
Speaking at the event, the Managing Director, Gionee Nigeria, Mr. Ben Ekechukwu, said Gionee was partnering online gadget stores for Black Friday’s freebies.
He said the product launch was Gionee’s way of offering perks to consumers for the fast approaching Black Friday and beyond.
According to him, the Black Friday period should be taken advantage of, as it will afford people the opportunity of purchasing the phone at a give-away price.
He gave other benefits that came with purchasing the device as a 15-month warranty and the after-sales service rendered to customers.